Tuesday, 20 October 2009

Innovation

Innovation is a word that figures largely in our current conversations. We have a rather unusual double life, living on a boat, enjoying the freedom of movement that allows whilst on the other hand developing a business at the cutting edge of innovative thought and technology. Sometimes it's hard work!

As we explain many times a day, the idea behind TBH's new web application didn't just materialize fully formed.It developed over a lifetime of work, interest in philosophy, technology, applied social psychology and business. It is challenging to explain something that exists nowhere else on earth.

"But what's it like?" is the most asked question.
"Is it like Facebook?" No.
"Is it a project management tool?" No.
Actually at it's heart it's a rewiring of the collective mind. A superbrain if you like....

Change is hard. As human beings we hate to change, usually only succumbing when there is no other choice or it is just too painful to stay where we are. Sailing has bought this message home to me in some very practical lessons.

The need to act in the moment; be it repairing a broken part, changing the sails, altering travel plans to accommodate a weather change. Every day it seems that we are faced with the requirement to change and adapt our lives. At times it can be overwhelming.

I have a theory that is the main stimulant for those who find cruising is not for them. It is tiring to constantly be changing and for some people, the challenge just becomes too great.

Dreams are sold on the idyllic sailing lifestyle, the endless parties, beaches, friends. The reality is more often writhing in the bowels of the bilges with a spanner in your hand, mouth drying fear at unexpected weather systems...I could go on!

The payoff though is the satisfaction as you master the new challenge, overcome the obstacle, succeed.

Our 'enery(the generator) has been playing up again, TBH took him totally to pieces and has rebuilt him. Mastered the technology. He feels great about that!

Innovation, change, learning. All challenging environments. But if we don't learn, change,adapt and grow what is there? Decay and stagnation.

No comments: